Wednesday, June 1, 2011

Powered by Honda - A Great Trademark Slogan







Here at Honda Cars of Bradenton there's a cultural connection to car racing, notably NASCAR and the Hendrick Motor Sports organization. As we are a part of that Hendrick Family.









If you weren't aware of that organizational connection, you might be surprised when you visit our parts department. They offer an array of NASCAR/HMS promotional merchandise. It's a fact that there's a significant population of Honda Car owners that are also NASCAR fans.




As a Honda Dealership, that connection to racing is also tied to Indy racing. My customer and I had a front row seat in our showroom on Sunday, at least it felt that way. We had the Indy 500 Race on our big screen in the showroom this past weekend. And WOW! what a finish! Did you know that every entry in the Indy 500 is POWERED BY HONDA!!!???


Back to the race:

While it was looking like the rookie driver JR Hildebrand was a virtual sure bet to win it, BAM! suddeny, on the final turn, he slammed into the wall. Unbelievable! If you missed it, check the it out on YouTube.


JR ended up taking a 3rd place finish..hobbling over the finish on two wheels. Dan Wheldon was in the right place at the right time to take the win.




Certainly one of the most dramatic finishes that I've ever seen. And a metaphor for one of life's lessons:


As the saying goes, "it ain't over..." (till it's over?) or "it's not where you start..." (it's where you finish) Ouch!


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