Thursday, December 17, 2015

Honda Road Readers Program - Time well spent in transit

The Honda Road Readers Program is Designed to Encourage Children to Use Their Imaginations During Drives.



Did you know that the average family spends about four hours per week in the car?  Honda wants families to put that time to good use. Today the brand is launching Honda Road Readers, a new app (available on Apple® and Android™) providing Honda drivers free access to children's audiobooks to expose children to great literature and foster their imaginations. An introductory video to the program will be promoted on Honda's social channels, using the hashtag #HondaRoadReaders.

Check it out!



In a Nutshell....
  • Custom-Created App Gives Honda Owners Access to More Than 100 Free Audiobooks, Offers Parents Opportunities for Quality Family Time
  • Honda Road Readers Program Seeks to Better Utilize the Roughly 208 Hours the Typical American Family Spends Driving Per Year

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