Honda ‘Best Overall Brand’ for 3rd consecutive year
New-car shoppers have once again recognized the Honda
brand (automobiles.honda.com) as the ‘Best Value Brand’ and
‘Best Overall Brand’ in Kelley Blue Book’s 2015 Brand Image Awards, based on the
company’s Brand Watch™ study. This is the fourth time Honda has been named ‘Best
Value Brand’ and marks the third consecutive year it has been recognized as
‘Best Overall Brand’ by non-luxury car shoppers on KBB.com.
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